Biography
Sergio is Managing Director and one of the co-founders at Hexagon Cup, the most powerful annual professional team padel event in the world. His professional career has been closely linked to the world of "sportainment". In recent years he has led sports marketing agencies linked to clubs such as Atlético de Madrid and developed the marketing and communication strategy of professional athletes such as Casemiro, Benzema, Teo Hernández, Grimaldo in football, or Felipe Reyes and Rudy Fernández in basketball.